Synaptic Newsroom

New Trade-In Program Encourages Portland Shoppers to Not Buy New

Designed for sustainability and value, customers can upgrade their wardrobes using pieces they already own.

9 January 2026

PR Shield® Unveils The Reputation Engine: A First-of-Its-Kind Infrastructure Tool Designed for the Verification Era

4 January 2026

The Luxury Exchange’s Annual Trunk Show Doubles Attendance and Raises Funds for Ronald McDonald House Charities

Successful event with $3,000 and approximately 25 toys donated.

24 October 2025

Visibility Doesn’t Have to Mean Vulnerability: Synaptic to Exhibit at Female Founder Summit in Detroit

Woman-led PR agency joins Michigan's top event for entrepreneurs to help them gain long-lasting credibility and safe brand visibility.

9 October 2025

PR Shield by Synaptic is a Leading Crisis Communications Solution for High-Risk Small Businesses Nationwide

Reputation is a small business’s most valuable asset, but it’s also the most vulnerable,” said Cyndee Harrison, founder of Synaptic. “With PR Shield, we’re giving entrepreneurs a way to safeguard their legacy before a crisis ever makes headlines.

23 August 2025

The Luxury Exchange Launches Fine Jewelry Residency Featuring Portland Artist Diana Leon of retórica

From August 11 to September 7, Portland-based luxury retailer The Luxury Exchange will host its first-ever fine jewelry residency, showcasing the sculptural and poetic work of local artist Diana Leon, designer of the studio brand retórica.

5 August 2025

Bags, Bids, and Big Hearts

Following a successful charity auction that raised $20,000 for Hill Country storm recovery efforts, a Kerrville native is rallying her community

29 July 2025

Oregon Business Wins National Recognition for Outstanding Community Relations

22 July 2025

Crisis Beyond the Kiss-Cam

Synaptic Offers Crisis Communications Training, Media Readiness, and Rapid Response for Small and Mid-Sized Businesses

21 July 2025

$10 Million Birkin Sale Sets Record—Luxury Resale Expert Michael Mack Shares Insight

Birkin expert Michael Mack shares insight on $10M sale, secondhand luxury trends, and why authenticated bags are top-tier investments.

10 July 2025